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Google will stop reporting subdomains in Site Reporting in AdSense for Search accounts

 Removal of subdomains from the Site Reporting in AdSense for Search accounts starting Mar 13, 2024

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According to Google, they stated the following:

We would like to let you know about a change we plan to make that may impact your AdSense for Search (AFS) account.

We identified an issue in our site reporting that makes it possible for AdSense to report for a large amount of subdomains. Google AdSense monitors and limits the number of subdomains in AdSense reporting to ensure system stability and long-term health of the network.

In 15 days, on Mar 13, 2024, we will stop reporting subdomain in site reporting in all AdSense for Search (AFS) accounts. The change will remove subdomains from site reporting and instead report the domain name.

Example: Traffic on ‘adsense.google.com’ will show in reporting under site as ‘google.com’.

We do understand that publishers have use cases where they are interested in more flexible reporting options. For those use cases we recommend our custom channels feature that allows you to track the performance of your ads. You design your own custom channels and use them to view your performance in ways that are meaningful to you.

Sincerely,
The Google AdSense Team

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